Henrik Werdelin

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Companies who are using twitter in smart ways

1. Virgin America is an amazing company. Not only is flying with them a pretty unique experience – but one cant help loving the way they use technology to create a dialog with their (potential) users. Just noticed that they have a dedicated Twitter team. Impressive.

http://twitter.com/virginamerica

2. Balsamiq is another cool company. Besides being a really nice small software company and I love how a 2 man company mashed with all the latest web 2.0 support services can run a healthy business.  On their blog Peldi explains how he cleverly uses Twitter search as a lead generation tool. In short, he monitors any reference to what his product does – and then sends a twitter with an introduction to his product. Clever – and a sign of things to come.

Link to blog post

View Comments

  1. Nice one. I have stumbled and twittered this for my friends. Hope others find it as interesting as I did.

  2. Nice one. I have stumbled and twittered this for my friends. Hope others find it as interesting as I did.

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